Patty's Custom Leather
& Canvas
Patty's Custom Leathern and Canvas has been a trusted name in crafting custom field chaps for bird dog trainers and handlers in Moultrie, Georgia, for years. As their reputation grew, so did the need to expand their reach beyond the local community. Patty came to us with the goal of creating a seamless online presence that would allow her to reach new customers, streamline her ordering process, and showcase her high-quality products to a broader audience. Our mission was to bring Patty’s vision to life by enhancing her brand, developing a user-friendly website with an online store, and leveraging the power of social media to connect with a wider clientele.
Brand Development & Design
We started with a fresh look, giving Patty’s brand a modern, professional identity that reflects the quality and craftsmanship of her products. Our design revamp gave her a professional look that captures the essence of her high-quality craftsmanship, helping her products stand out.
Content & Copy Writing
We crafted engaging email marketing strategies, compelling website copy, and vivid product descriptions that tell Patty's story and highlight the quality of her custom field chaps. These efforts ensure her message resonates with her audience, sparking interest and driving customer engagement.
Website Design & Development
Built a sleek, user-friendly website complete with an online store where customers can easily browse, select, and purchase field chaps. The online store features secure payment options, gift certificates, and streamlined inventory management, making it simple for Patty to handle orders and track sales.
Social Media Marketing
Understanding the power of social media, we took over Patty’s social media management, consistently posting engaging content, updates, and promotions. Our strategy increased her online presence, helping her reach a wider audience and connect with new customers beyond her local area.